This is our first magazine post, so we tried to make it special.
In order to do so, we sneaked inside Zabah’s headquarters and interviewed the amazing person behind the brand.
Rocio Berrondo is a young Argentinian designer student based in Barcelona, who brought her ideas to life in two different countries in 2018.
Currently, you can buy her clothes online in Barcelona and Buenos Aires.
Now, at this point, we asked ourselves, what does Zabah really is.
“Zabah is my art, my hobby, my work, and who I am” was the answer.
Zabah a clothing brand focus around summer vibes, identity, sensuality, and embracing who you are.
Moreover, Zabah mixes fashion and nature, all combined by a passionate handcrafter.
That is why, like a piece of art, every piece takes several hours of sewing and is delivered in a beautiful paper package accompanied with small dried flowers.
Rocio created a brand with a really specific vision, but all of this need several hard working hours, that most people wouldn’t put.
We asked Rocio, what drives her to work almost every day for more hours than a normal job.
“There's nothing that makes me feel so complete that when I see someone wearing Zabah, {..} I'm sure of my work and sure of my talent on a professional level”
Zabah, like any other entrepreneur’s dream, has a high demand for time and effort. Rocio explains to us, that all of the work feels worth it when you get to see the results, and the ideas you had become real.
Furthermore, we find that the most interesting part of Zabah is in the innovation of dealing with two markets. Zabah represents summer, waves and the sea. Those elements are not really present in winter.
But Zabah being a forever summer brand, decided to sell only summer clothes, and found a way to solve the puzzle.
Changing between Argentinian summer to European summer, keeping the forever summer alive.
Finally, she explained some of the difficulties she had to face.
Being a designer, she does not have a lot of business knowledge. From accounting to supply management, everything had to be in some order to avoid chaos, so she had a little help from friends and her family.
But the one advice we want to share with you is:
“Chaos is unavoidable, the best way to face it is to accept that everything could or will go wrong. And to always have a backup for every single thing”.
Rocio showed us that with enough vision, , and passion, anyone can turn their passion to work, it still works but it completes her more than anything.
Now we invite you to ask yourself, what would be the thing that would keep you working until 2 am, what dream drives you and how are go getting there.
We hope you enjoy reading.
@zabah_clothing
Written by Yasser Santiago
